May Institute Earns Six Prestigious Awards for Excellence in Communications, PR, Marketing



Randolph, Mass. - May Institute, a leading national provider of educational, rehabilitative, and behavioral healthcare services for individuals with special needs, recently earned top honors in PR Daily's 2013 Nonprofit PR award competition for its 2012 "What Does Autism Look Like?" awareness campaign.

[View story on Ragan's PR Daily website.]

The campaign also won the organization a Lamplighter award from the New England Society for Healthcare Communications (NESHCo).

In addition, the Institute's communications and public relations team was recently recognized by both NESHCo and the Publicity Club of New England for a magazine article that offered advice to families of children with special needs about how to deal with hurtful comments, educate others, and gain understanding and support. Entitled, "When Words Hurt," the article was published in two parts in consecutive issues of Exceptional Parent, a national magazine for parents of children with disabilities.

May Institute won two additional awards from NESHCo for its 2011 annual report and for a media relations effort that resulted in a story published and broadcast in multiple venues about a child with autism who was able to experience his bar mitzvah thanks to modern technology.

"These awards are meaningful because the work they represent reinforces our mission," said Eileen G. Pollack, M.A., Senior Vice President of Development, Communications and Public Relations at May Institute. "We are always seeking ways to increase awareness about significant public health issues, to create opportunities for individuals to access critical information and services, and to acknowledge the individuals and organizations who make our work possible through their support."

May Institute's six awards included:
  • Top honors from PR Daily for its 2012 "What Does Autism Look Like?" public awareness campaign
  • A Lamplighter Award from NESHCo for "When Words Hurt"
  • A Lamplighter Award from NESHCO for May Institute's Boston Globe Pitch
  • A Lamplighter Award from NESHCo for its 2012 "What Does Autism Look Like?" public awareness campaign
  • An Award of Merit from the Publicity Club of New England for "When Words Hurt"
  • An Award of Excellence from NESHCo for its 2011 annual report

    About May Institute
    May Institute is an award-winning nonprofit organization with more than 55 years of experience in serving children and adults with autism spectrum disorders and other developmental disabilities, brain injury, mental illness, and behavioral health needs. The organization provides educational, rehabilitative, and behavioral healthcare services to individuals, as well as training and consultation services to professionals, organizations, and public school systems. At more than 150 service locations across the country, May Institute's highly trained staff members work to create new and more effective ways to meet the special needs of individuals and families across the lifespan. For more information, call 800.778.7601 or visit
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May Institute does not discriminate on the basis of race, color, religion, ancestry, national origin, age, physical or mental disability, sex/gender, gender identity, sexual orientation, military status, veteran status, genetic information, pregnancy, pregnancy-related conditions, marital status, socioeconomic status, homelessness, or any other category protected under applicable law in treatment or employment at the Institute, admission or access to the Institute, or any other aspect of the educational programs and activities that the Institute operates. The Institute is required by Title VI of the Civil Rights Act of 1964 (Title VI), Section 504 of the Rehabilitation Act of 1973 (Section 504), Title IX of the Education Amendments of 1972 (Title IX), the Age Discrimination Act of 1975 (Age Act), and their respective implementing regulations at 34 C.F.R. Parts 100, 104, 106 and 110, not to discriminate on the basis of race, color, or national origin (Title VI); disability (Section 504); sex (Title IX); or age (Age Act). Inquiries concerning the application of each of these statutes and their implementing regulations to the Institute may be referred to the U.S. Department of Education, Office for Civil Rights, at (617) 289-0111 or 5 Post Office Square, 8th Floor, Boston, MA 02109-3921, or to Terese Brennan - Compliance Officer, at 1-888-664-9870 or or May Institute 14 Pacella Park Drive, Randolph, MA 02368.